Marketing Communications over the last decade has taken a big leap (of faith!) with the advent of interactive, super-fast, inter-connected world wide web and the myriad web technologies. All the critical pillars of communications - message, media, consumers, design...
A GP Bullhound research report stated that the online lead generation was growing at 71% YTY- more than twice as fast as online marketing. 51% of local businesses surveyed said that lead generation is a challenge. [Source: ReachLocal, 2016] What is Lead...
SEO - Search Engine Optimization, refers to the act of making a particular website easily accessible on various search engines. If I am looking at buying an LCD TV, I would most likely type 'LCD TV Review India' on BING or Google to find out the best LCD TV on...