About Kuhipaat | Web Design | SEO | Digital Marketing

Stay Local Think Global

We build websites, ecommerce sites, offer online payments solutions, execute Google and Facebook ads, and send email & SMS campaigns. We are Kuhipaat - where communication meets technology.

History
Founder

Kuhipaat Communications and Technology Pvt. Ltd. was incorporated in Mumbai in the year 2008. Kuhipaat means 'new leaf'. The 'new leaf' meant a dream to build a world class web technology & communications expertise in the state of Assam. Assam is one of the lesser developed regions in India, and the flip side is that it is waiting to take the proverbial leap. Our insight was that we would get aspiring, motivated and loyal resources at a low cost to offer globally competitive digital cloud based services.

The second insight and a problem statement is that there exists a gap between web technology & communications skills, when both needs to co-exist to deliver effective websites, web applications, Search & SEO, Email Marketing, Google / Facebook Ads. The third driver was the founder's domain expertise in terms of digital payments to create one of the most innovative, value add digital payment platform - Payment Point^TM

Today, we have a dedicated team for developing custom as well as Wordpress websites including ecommerce using Woocommerce, SEO, Google Ads, Facebook Ads & Email / SMS Marketing. Secondly, we have used consumer insights to launch one of the most innovative value-added digital payment product "Payment Point^TM", which can enable online payments for any business specially schools & colleges, as well as offer B2C utility bill payments acrosss India. Payment Point^TM is powered with payment links, payment reminder services, CRM, promo code management & loyalty management. What's more, we are shortly launching agent based digital payments to drive digital inclusion and consumer convenience.

There are a few guiding principles that motivates the company. Our first principle is 'Honesty is the best policy'. We are honest in our trade, and provide the best possible solution to our clients at the best possible price. The company is driven by the philosophy of 'Stay Local. Think Global.'. We believe that location is not a barrier. One can stay in any location and yet be connected to work for the world. Kuhipaat's extensive global clientele today speaks for itself.

Durlov Baruah has 20 years of experience in communications and consumer-facing Internet technologies including digital marketing. A management graduate from MICA, he started his career with one of the top advertising agency, Mudra Communications. He had primarily managed account planning for McDonalds, India, along with shorter stints for FMCG brand Godrej Soaps and retail store brand, BigBazaar.

He then moved on to the client side of the advertising business joining ICICI Bank as the marketing manager. It was in 2005 when ICICI Bank gave him the exposure to online marketing, and to the realisation of the significance of web technology in communications and vice versa. He got to understand website development, search marketing and how web technology operates to provide online services such as global remittances. He then moved on to Deutsche Bank to learn and manage hardcore web technology solutions that drive business. In 5 years, he became the Head of Internet Banking of Deutsche Bank PBC India. He was instrumental in bringing innovations in many consumer facing Internet services like ecommerce payments, fund transfers, loyalty management, lead management systems etc. He resigned as the Head of Internet Banking of Deutsche Bank to start Kuhipaat to be part of the developing IT eco-system in his home state, Assam.

Step No.

01

Brand Image.

We understand your brand is what your consumers think about it. It is about building perceptions and an imagery for your brand that will help you get a premium, and a competitive advantage in the market. We start our consultancy after understanding your brand for the consumer to connect and establish a relationship.

Step No.

02

Creative Strategy.

The solutions to your branding, marketing or sales problems form the creative communication strategy. The strategy could involve your website functionalities, content, SEO, SEM, Social Media, online advertising or an application on the web / mobile. The effort is to make the strategy innovative, effective, relevant and interesting for your target audience.

Step No.

03

Service Delivery.

A strategy only works when it is possible to be implemented with the myriad restrictions of budget and other external variables. We work hard to create strategies that can be delivered and implemented. We go a step forward and emphasize on measuring the service delivery in terms of its expected results and outcomes. MIS and tracking are critical elements of a successful communication campaign.

Clients review

"I am deeply indebted to the team members of Kuhipaat for giving dedication, time and efficient support during our online admission project. The Tezpur Law College admission portal programming project in making the admission process online, efficiently, in a smooth manner. I Dr. Smita Barua Deka, Principal of Tezpur Law College on behalf of all members of the Tezpur Law College would like to thank all the team members of Kuhipaat for working hard for this project. I would also like to extend my heartfelt appreciation for your loyalty and support towards the Web Project for all these months. "

Dr. Smita Barua Deka - Tezpur Law College.
"I heard some rare reviews about Kuhipaat from a friend who is also a friend of Durlov, the founder of Kuhipaat. I was quite sceptical initially since Kuhipaat was based out of Mumbai and located in Assam. Having said that, my website was done quiet professionally by team Kuhipaat, so many of my last requests were accommodated and every one has been very cordial in their dealings with me. What impressed me was their positive approach and important inputs for my website since I have little knowledge of E-commerce. I will not hesitate to recommend Kuhipaat to anyone. Good luck guys."

Anees Khan - Staranise.
"When I had to make a new website for my brand which was a combination of science and art, of course I had innumerable options.But, having known Durlov Baruah, the founder of Kuhipaat, since his days as head of technology with a global bank, I knew that he had a good eye for colour and form. I chose Kuhipaat as my partner for overall internet presence - website, e-commerce and social media, because I knew Durlov's team would be able to deliver what they did : the perfect combination of technology and aesthetics.The physical location of the company becomes irrelevant when we're in 2020 when it became irrelevant where you are, and all that mattered is, 'you are'. I think, being in Assam, Kuhipaat is delivering work of a quality that is at par with the best companies in any of the Indian metros."

Dr. Gunjan Shah - ibrow.
"The Kuhipaat team is creative, innovative and always delivers unique ideas as they promise. My experience with Kuhipaat has been highly satisfactory and I am content with their services."

Vikas Dimri - Openskiez.

"We have chosen Kuhipaat to create our website and do all our online marketing campaigns. Apart from designing the website, they focus on brand management through content, SEO and Social Media. They have delivered at their best and on time. We are soon going to start Search Marketing campaigns with them."

Sandeep Chandalia - Transpure.